The AKA has decided to rebrand.
"review all aspects of the sport, to make change to the competition structure, and classes and to improve the overall culture and value for money that the sport provides." - Now there's a statement I can get behind.
This new logo, however, is seriously atrocious.
Thoughts from the assembled crowds?
Comments12
I actually thought that the new logo was much better than the old one but that's just my opinion.
We'll have to agree to disagree on that front. I can't stand it! It has three separate elements that don't feel coherent at all (the image, "karting" and "australia"), it has chequers which I just think are terribly cliché, and the font they've chosen for "karting" will feel out of date within three years at most.
Futhermore, how do you embroider it on a shirt? It has so many elements and details that it'll look like a muddy mess unless you fill the whole back of the shirt with it. The little gaps in the font will get lost entirely when printed at that size, and reading "Australia" in that block will be near impossible. And, the block has a gradient through it so it can't be embroidered at all. It's a completely impractical logo.
looks like a Year 7 IT student has gone mad with ClipArt/WordArt!
Would you still think it sounds good, if it meant that Cadets drive comers, everyone else drives the "new" engine, and the 125 class be reduced to only one engine............................
Not if they have any vision of 'mandatory' classes. It will send most clubs to the wall.
Why do we need the competition structure changed? What benefit is there to grass root karters?
Can't say the logo does anything for me. Very crude really.
Increasing the TDF fee will cause financial suffering to most clubs.
Why the name Kart Sports Australia?
The best thing that can be done is firstly take the current rule book, and set fire to it. Re write the rules of competition and homologate certain engines into defined categories, including 'CIK' engines being incorporated into club racing.
Lucky though we got all those unused AKA shirts out to our grade 2 and above officials. Whew. Col Fink said:
We'll have to agree to disagree on that front. I can't stand it! It has three separate elements that don't feel coherent at all (the image, "karting" and "australia"), it has chequers which I just think are terribly cliché, and the font they've chosen for "karting" will feel out of date within three years at most.
Futhermore, how do you embroider it on a shirt? It has so many elements and details that it'll look like a muddy mess unless you fill the whole back of the shirt with it. The little gaps in the font will get lost entirely when printed at that size, and reading "Australia" in that block will be near impossible. And, the block has a gradient through it so it can't be embroidered at all. It's a completely impractical logo.
It's a pity no one spent as much time setting out proper guidelines and instructions on how to obtain a licence in a written form, rather the mine field it has become.
well its a new board what do we expect? to come in and say lest stay the same? they will make grand statements and this one does sound ok, but as for the logo? well to be expected to reflect the change we just had, lets spend a few buck changing logos on all our signages around the place make everyone feel its a new toy. Which sub committee designed this logo?
Nev as for sending clubs to the wall well there a couple I know of about to topple and it wouldn't take much for the last supporting beam to weakend and............ I wonder how they will save them, I wonder if they know who they even are?
Paul this is the sad reality of karting as it stands now, yet in their wisdom the first choice was to increase fees? Well done, this just makes it harder for clubs. Their response probably is to pass on the increase to karters. As if they aren't slugged enough. A lot of this is hidden behind the excuse of CPI???? WTF. CPI last year was 2.7%. The TDF has increased by 150%. Next step is to create mandatory classes. Again this will burn a lot of clubs.
It is apparent that nepotism is rife within the sport, and it will have a long lasting damaging affect if not bought into gear.
Now that I'm over complaining about that terrible logo, I think I disagree with you blokes to a degree on the classes structure.
Most of you are saying that local clubs should be able to do whatever they want, classes wise, in order to survive. In the short term, you're probably correct, but as a strategist I think that the unrestrained diversity of classes from region to region is probably the exact reason why clubs are struggling.
We'll never get a meeting like the 96 (?) nationals at Geelong as long as there's 47 different classes to race. Having pockets of popularity driven by individual enthusiasm (TAG100 in central queensland, for example), is exactly the reason why there are so many competitors out there who can't really race anywhere but at their home track, then get bored and quit.
There should be:
Cadets
Rookies
Junior slow (equivalent of current JNL)
Junior heavy (equivalent of current JC/JMax)
Senior slow Light/Medium/Heavy (equivalent of current clubman pace)
Senior fast L/M/H (equivalent of current Leopard/Rotax pace)
CIK
Any diversity beyond that is just diversity for the sake of it, and a strategically bad move.
Would there be pain getting to that point? Yep, absolutely. Would it be WAAAAY better once we got to that point? I certainly think so. It's so easy to join motocross because there's so little confusion with classes. Our board needs to grow the balls required to make this happen, and set the sport and clubs up to survive the short-term pain that this long-term vision would necessitate.
trouble is Col, you don't get long term plans in action if you don't look after the short term. Increasing fees is not a good look unless they can show that these fees will fix the problems of today and not feed the upper echelon of the sport. Its already a hard sell to the new guy increased fees do not help.
The early noise does indicate they have listened to some things ie value for money [ will need to be with increased prices] more track time etc [ only way is less classes] again all sounds good but how will they get there thats their problem lets hope they can send the right signals and reduce any pain there is coming.
I think I remember, but who is - "Name: KARTING AUSTRALIA LTD
ACN: 116122699
Registration date: 22/09/2005
Next review date: 22/09/2014
Status: Registered
Type: Australian Public Company, Limited By Guarantee
Locality of registered office: MALVERN EAST VIC 3145
Regulator: Australian Securities & Investments Commission" ?
IF it is the AKA or a friend can AUSTRALIAN KARTING ASSOCIATION LTD change it's name to KARTING AUSTRALIA LTD and then apply to drop the "LTD" ?
The logo looks deadly to me and I presume the intention is that each state can insert the state name instead of "Australia".
The pain of getting to the future can be reduced by using weights and restrictors to make the competition fair and then gradually changing the weights and restrictors and the levels of competition for the desired and undesired
Restricted 125 was designed to be a similar laptime to a good Clubman and on the same tyre